[HOT SHARE] The Copywriting Sourcebook, How to write better copy, faster – for everything from ads to websites Books
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It’s OK knowing the theory, but when it’s 9am and you have just been given until lunchtime to write some copy for a new sales email, landing page, press ad or brochure, what you really need is a shortcut. This book takes the grind out of planning and writing almost any type of copy by providing step-by-step advice on the best layouts, approaches and styles to suit everything from an email subject line to recruitment ad, direct mail letter or website. Prepared by one of the best copywriters in the B2B sector, this book also provides the reader with templates for 13 of the most common copywriting tasks for maximum effectiveness and speed.
Additional Information:
| Title | : The Copywriting Sourcebook, How to write better copy, faster – for everything from ads to websites |
| Author | : Andy Maslen |
| Item ID | : 1baIAAAAQBAJ |
| Publisher | : Marshall Cavendish International Asia Pte Ltd |
| Type | : BOOK |
| Format File | : PDF & EPUB |
| Android/iOS | : Install “Google Play Books” |
| Page Count | : 223 |
| Category | : Reference |
| Published Date | : 2010-02-11 |
| Language | : en |
| Isbn 10 | : 9814312134 |
| Isbn 13 | : 9789814312134 |
| Sale Info | : FOR_SALE |
| Price | : 16.69 EUR |
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