[HOT SHARE] The Rise of Marketing and Market Research Books
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This volume serves up a combination of broad questions, theoretical approaches, and manifold case studies to explore how people have sought to understand markets and thereby reduce risk, whether they have approached this challenge with a practical view based on their own business acumen or used the tools of scholarship.
Additional Information:
| Title | : The Rise of Marketing and Market Research |
| Author | : H. Berghoff,P. Scranton,U. Spiekermann |
| Item ID | : UYBAAaJi50IC |
| Publisher | : Springer |
| Type | : BOOK |
| Format File | : PDF & EPUB |
| Android/iOS | : Install “Google Play Books” |
| Page Count | : 312 |
| Category | : History |
| Published Date | : 2012-10-29 |
| Language | : en |
| Isbn 10 | : 1137071281 |
| Isbn 13 | : 9781137071286 |
| Sale Info | : FOR_SALE |
| Price | : 70.95 EUR |
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